WHO
WE
ARE
THE GREAT TEAM BEHIND THE RUN
"I couldn’t have done those 100 miles without the best support system and crew in the entire world."

Co-Founder & Ultramarathon Runner
Brendan LaFrenier
Co-Founder & Ultramarathon Runner
I am a senior at the University of Michigan planning to attend optometry school next year. I started running six years ago during COVID and discovered I have a knack for endurance. With the help of many along the way, I progressed from marathons to an Ironman to ultramarathons.
"What we are willing to endure shapes who we become."
In December 2024, I ran 100 miles and raised $2,500 for Healing Transitions, a nonprofit focused on addiction recovery. This journey deepened my desire to give back. This time I am striving for more, running 200 miles across my home state of Michigan with a goal of raising $100,000 for local shelters.